CORPORATE OVERVIEW
Mondial Sales Solutions
Strategy + Execution
About Us
Mondial Sales Solutions (MSS) delivers growth through consulting, execution and process outsourcing of strategy, sales, marketing and Branding.
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We work with our customers to accelerate their growth:
- - Increasing revenues, market share and profit margins
- - Establishing brand identity
- - Acquiring newer markets
- - Launching new products / innovations
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Here is how we help our customers (our expertise & offerings)
Build Sales &
Marketing
Infrastructure
Branding: Audit,
Strategy and
Building
Customer Experience: Measurement & Management
Go-to-Market
Digital Marketing
Analytics &
Insights
Pricing Strategy
Market Research & Consumer Insights
Channel Management
Digitalization & New Age Business Models
New Product Identification
Blue Ocean Strategy
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Who we are
NAYANISH JOSHI
Partner & Principal Consultant
Focus Area
Works with customers to create and manage channels, build
performing sales & marketing organization and develop brands.
Education
B.E. (Chem) (Pune University,
MBA (Sheffield, UK)
Expertise
Channel Management,
Brand Building
Sales & Marketing organization
Industries
Retail, Chemical, Consumer,
Electrical
Profile & Experience
- 16 years of track-record in creating and managing channels, building brands and driving revenue growth.
- A sales-force task master, he has capability to create and run large scale sales & marketing infrastructure.
- Scaled up luggage business, managed chemical unit and worked with large consumer facing brands.
- Core expertise of creating differentiation, pricing optimization. and conceptualizing & executing innovative marketing programs.
- Serves as advisor to companies. Works with Institute of Engineers to help promote entrepreneurship.
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Who we are
DHIRAJ KHOT
Partner & Principal Consultant
Focus Area
Works with customers to drive revenue growth, maximize profits
and increase market share through transformation of marketing,
sales and branding.
Education
B.E. (Mech) (Pune University,
MBA (IIT Bombay)
Expertise
Go-to-market specialist,
Business turn-around expert,
Create differentiation,
Leverage digitalization
Industries
Consumer, Technology, Retail,
Pharma
Profile & Experience
- 15+ years of solid track record in launching and growing businesses under challenging conditions.
- Core expertise of creating differentiation, pricing optimization. and conceptualizing & executing innovative marketing.
- Serial entrepreneur with successful exit from one of them.
- Ex-CEO of a BSE listed firm
- Worked in Consulting, Business Development and Sales & Marketing in India, US and Europe
- Working with several companies as Board Member, Advisor and Mentor. Working with NEN and GoI to improve entrepreneurial ecosystem.
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Who we are
Manu Gupta
Partner & Principal Consultant
Focus Area
Works with customers to drive growth and build brand using
analytics, customer insights and market research.
Education
B.Tech. (Met) (IIT Bombay),
MBA (IIM Cal)
Expertise
Marketing & Market Research
Customer Insights,
Analytics
Industries
Retail, Technology,
ecommerce
Profile & Experience
- 20 years of experience in marketing, consumer insights and analytics.
- An hands-on analytics specialist, he has core expertise in building brands, driving customer loyalty and crafting innovating promotional campaigns.
- Worked with new-age and traditional companies both (Aditya Birla retail, Flipkart, Yahoo, Tata)
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MSS at a glance
10 Years of Operations
100 +
Customer Engagements
PAN India
Presence. Offices in Mumbai, Pune, Bengaluru and Nasik
Global Work
Markets covered: US,
Europe and India
Customers
From startups to billion dollar companies
Industries
Consumer & Retail
FMCG
Technology
Manufacturing
Pharma
E-commerce
Food & Hospitality
Associates
CAPITAL ADVISORY
Mantra Advisory
Abre Advisors
LEGAL ADVISORY
Lexstart
Fox Mandal
DIGITAL MARKETING
Nethority Technologies
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Example of a Success Story
Customer
Listed Wire and Cabal Brand
Industry
Wires & Cables, Consumer Appliances
Business Brief
Increase reach, market share for wires. Revenue growth for new products.
Function
Channel Management, Marketing Promotion, Sales
Assignment Coverage
Sales Strategy, Sales Planning, Channel Management, Building & Managing Sales Teams, Competitive Mapping, Increasing Market Share Strategies, Brand Building, Channel Campaigns, Channel Analytics, CRM & Technology
Impact
- Successful customer profiling with analytics such as Customer Loyalty Index, Net Promoter Score and Competitive Mapping
- Articulated Strategy and prepared Business Plan for growth in the light of emerging National brands
- Led analytics driven Market Research assignment to identify expansion locations
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Example of a Success Story
Customer
Family run Jewellers
Industry
Consumer Fashion, Jewellery
Business Brief
Growth (revenue, market-share and brand loyalty) through expansion (locations)
Function
Marketing & Market Research, Strategy, Business Planning
Assignment Coverage
Marketing (Segmentation, Targeting, Positioning, Customer Profiling), Customer Analytics, Competitive Mapping, Location Analysis, Business Modeling
Impact
- Successful customer profiling with analytics such as Customer Loyalty Index, Net Promoter Score and Competitive Mapping
- Articulated Strategy and prepared Business Plan for growth in the light of emerging National brands
- Led analytics driven Market Research assignment to identify expansion locations
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Example of a Success Story
Customer
Toolings Company
Industry
Manufacturing
Business Brief
Revenue Growth, Sales Force Structuring
Function
Sales & Marketing in B2B Scenario
Assignment Coverage
Sales: Sales Strategy, Sales Process, Sales force structuring, Sales org (hiring, training, managing), Sales dashboard Marketing: Value Proposition, Digital Marketing Growth Strategy
Impact
- 43% growth in month-on-month sales in less than 6 months
- Cost of selling reduced by 32%
- Created 20+ people team structure with forecasted growth of 400% in next 2 years
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Example of a Success Story
Customer
Ayurvedic Pharma Company
Industry
Pharma, Ayurvedic
Business Brief
Growth in revenue, increase in profitability, differentiation
Function
Marketing & Promotions, Distribution & Channel Management, Product Strategy
Assignment Coverage
Sales Organization, Channel Management, Product Portfolio Management, Pricing Optimization, Promotional Campaigns
Impact
- 37% growth in month-on-month sales in 6 years.
- Development of channels in 2 new geographic territories
- Gross margin improved by 54% on select products
- Created positioning for competitive advantage
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Our Pillars of Work
We don’t give ‘gyaan’.
We deliver results!
We don’t stop at fancy reports or recommendations. We work with you to ’make changes’ with practical on-ground suggestions and improvisations.
We are your partners
in execution!
We are ‘execution masters’ and work with you on day-to—day basis with a direct, practical approach.
We are your partners
in execution!
We recommend and work on what is right and not necessarily what is easy. We don’t hesitate to communicate directly in jargon-free manner.
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Our Engagement Workflow
- Management Brief
- Industry Assessment
- Constraints
- Key Challenges
- Approach
- Metrics
- Resource Requirements
- Management Presentation
- Execution Planning
- Implications
- Engagement
- Milestone Reviews
- Delivery Reviews
- Documentation
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Example of Project Phases Overview
Objectives
1.Create appropriate Sales Organization Structure for Sigma Tooling
2.Adopt customized Sales Strategy
3.Translate Strategy into Actionable Processes
Key Deliverables
1.Sales Strategy Definition
2.Sales Process Definition
3.Sales Force Sizing
4.Role Responsibilities Document
5.Definition & Calculation of Metrics for Dashboards
Work Content Involved
1.Sales Force Sizing
2.Creating Sales Strategy and Sales Processes
3.Identifying metrics and sub-metrics that lead to Dashboard
4.Identifying competencies for customized strategy and processes
5.Modifying CRM / tools to incorporate metric tracking
6.Integrating Marketing and defining Marketing activities to improve Sales efficiency
7.Defining activities of Presales and other supporting functions
8.Defining relevant internal SLAs
SPECIAL FOCUS: HUNTERS vs. FARMERS
Time Frame
4 Weeks
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Example of Project Time Line Presentation
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Example of Analysis
RFM Analysis (Recency – Frequency – Monetary )
